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在通常的认知中，非洲是个十分落后的地方，一望无际的大草原中毒虫猛兽横行，人们茹毛饮血处在原始人状态，非洲人很少见到电子产品等等都是固有的印象。

但实际上，非洲远比我们想象中要先进得多。中国的蚊帐、麻将出口到非洲都非常受欢迎，给他们的生活带去了便利，也丰富了他们的娱乐项目。在电子产品方面，以华为、小米、传音为代表的国产手机也已在非洲逐渐普及开来。

8月8日，据南非媒体The South African报道，中国电子商务巨头阿里巴巴创始人马云参加了“Netpreneurs”(网络创业者)大会。这届大会在南非约翰内斯堡举办，大会主题为“非洲数字雄狮之崛起”。 马云将在名为“网络企业家：非洲数字雄狮的崛起”（Netpreneurs: The Rise of Africa’s Digital Lions）的会议中进行主旨演讲。马云在演讲中宣布成立“马云非洲青年创业基金”，并创立“网络企业家奖”。计划于2030年之前建立起一个100人规模的非洲青年企业家社区，并提供1000万美元的基金用以支持南非青年企业家的创业计划。

虽然这是马云首次造访南非，但并不是他第一次去非洲。去年，马云就曾以“联合国特别顾问”的身份到达非洲，去帮助中小企业和年轻人通过互联网进行全球范围内的贸易。马云表示要引导非洲人通过电商做生意，他认为“非洲正在加速发展，非洲会成为亚洲之后全世界的增长引擎。”

https://v.qq.com/txp/iframe/player.html?width=500&height=375&auto=0&vid=p0751il96bh

To grow jobs in Africa countries should encourage young people to be entrepreneurs while governments wanting to kickstart small business should give startups a tax break, says Alibaba founder Jack Ma who is in South Africa for the first time to launch a $10-million fund for young African entrepreneurs.

Called the Jack Ma Foundation ‘Netpreneur’ Prize, the fund aims to empower “a new generation of entrepreneurs, and focusing on small business growth, grassroots innovation and women founders” by funding 100 young African entrepreneurs over the next decade.

“It’s very important for Africa is to create jobs. The best way to create jobs encourage small business, to encourage young people,” Ma said at the “Netpreneurs: The Rise of Africa’s Digital Lions” conference in Johannesburg on Wednesday. The conference was organised by Alibaba Business School, the Jack Ma Foundation, and United Nations Conference on Trade and Development (UNCTAD).

“Every country should encourage young people,” he said, including giving “good tax conditions to the startups. Big companies don’t need that. We startups need that,” he said to a thunderous roar of “yes” from the packed Linder Auditorium.

“Governments should encourage entrepreneurs. It’s the entrepreneur that will drive dreams in Africa. Small businesses create jobs. Dreams drive the economy,” he added. “Let’s make Africa a digital Africa.”

Because of the digital age we are in, governments should also focus on enabling entrepreneurs through building up the infrastructure for this.

“We are entering a digital period. Governments should focus on the infrastructure for internet broadband, mobile payment and logistics,” he told me in an exclusive interview after his speech. “These are the things all the African countries should solve together.”

He also advocates for a “cross-continent policy of free trade for small business” so that they can “import and export quickly and efficiently” because “most of the free trade zones are designed for big business”.

This he believes, “will encourage a lot of small businesses”.

He has a particular focus on job creation, which is a topical subject in South Africa after government figures released this month show unemployment has risen to 27%.

“I believe today we should not talk about the robots and artificial intelligence in Africa. We should talk about innovative ways to solve job creation for Africa. If there are no jobs, no matter how excellent the innovation or the technology is, that is going to be a problem.”

He adds: “If there are more entrepreneurs who start more business, then they will [create] more jobs. What we want to do is encourage the entrepreneurs.”

He said he has been thinking about “more extended, professional training for entrepreneurs” not only to train them but to encourage other youngsters who will have a role model. “It’s like a desert. When you water it, green things will come.”

Ma met with South African President Cyril Ramaphosa on Wednesday morning, and tweeted a photograph of them afterwards, saying: “I had the pleasure of meeting with one of the world’s foremost entrepreneurs & investors, founder of the Alibaba Group, Mr Jack Ma. We exchanged views & had a good discussion on the global economy & prospects for investment in South Africa. I wish him all the best with his visit.”

Ma’s speech was a rallying cry for entrepreneurs and he cited Alibaba’s experience frequently.

“Entrepreneurs do the things before everything is ready,” he said, recounting how China wasn’t connected to the internet when Alibaba launched in 1999. There would be “no Alibaba if everything was ready”.

When he started his first business in 1994 (Alibaba was his third) with the word internet in its name, people said there’s “no such word in the dictionary”.

“China was not connected [to the internet] the day I started my company,” while naysayers said without the internet, credit cards or ecommerce it would never succeed.

These are the same problems facing Africa now: “No credit cards, no logistics, nNo government support.” But he stressed, “that is the opportunity”.

He urged his audience not to lose heart. “As entrepreneurs we never complain, we make others complain. We make our competitors cry. We make people who don’t believe in our dreams cry. When you have dreams you are never poor.”

UNCTAD Secretary-General Dr Mukhisa Kituyi welcomed Ma with an equally stirring address, focsussing on how to solve Africa’s legislative restrictions on entrepreneurs and free trade.

"Most governments haven’t implemented policies for ecommerce. Africa is still the dark continent when it comes to e-commerce. The critical challenges of regional payment system that facilitate payments across borders remains,” he said. “The digital divide is our political responsibility first.”

Like the ever-optimistic Ma, he thinks “we must be believers that we can find the solutions. There are possibilities in the digital space that have worked for others that can work for you.”

Kituyi, who was Kenya's Minister of Trade and Industry from 2002 to 2007, said young African’s need to look beyond their own countries and aim wider with their entrepreneurial ideas. "Get out of our country to see how petty it is thinking local".

Africa needs to "grow an army of impatient entrepreneurs to get government to do what we want".

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